Internet Technology and Business

A course for the EC-MBA concentration
http://kogan.rutgers.edu/itb

Fall 2005 - Preliminary
Course # 22:010:622:60

Accounting and Information Systems
Rutgers Business School - Newark and New Brunswick
Rutgers University

Prof. Alexander Kogan
300F Ackerson (Newark), (973) 353-1064
157 RUTCOR (Busch), (732) 445-3960
 kogan@rutgers.edu

Description: "Internet Technology and Business" is a foundational course for the MBA concentration in Electronic Commerce. This course introduces the main ideas and fundamental technology underlying Internet and Electronic Commerce. This course covers the following issues: introduction to telecommunications including LANs and WANs; discussion of how the Internet works including the protocols, routing and domain name service; all the major Internet services including World Wide Web, e-mail, telnet, ftp, newsgroups, talk and chat; markup languages including HTML and eXtensible Markup Language (XML); security of information including basics of secret-key and public key cryptography, digital signatures and certificates; and security of networks and hosts including access control, packet filtering, firewalls and intrusion prevention and detection. The course also covers the emerging technologies like multicasting and Mbone, data mining, and intelligent agents.

Required Readings:
  1. (C) D.E. Comer. The Internet Book: Everything You Need to Know About Computer Networking and How the Internet Works. 3rd Ed. Prentice Hall, Upper Saddle River, NJ, 2000 (ISBN 0-13-030852-8). http://vig.prenhall.com/catalog/academic/product?ISBN=0130308528 (See also http://www.addall.com/New/submitNew.cgi?query=0-13-030852-8&type=ISBN&state=NJ&dispCurr=USD)
  2. (S) Gary P.Schneider. Electronic Commerce: The Second Wave, Sixth Edition. Course Technology - Thomson Learning, Boston, MA, 2006 (ISBN 0-619-21331-0). http://www.course.com/catalog/product.cfm?isbn=0-619-21704-9 (See also http://www3.addall.com/New/submitNew.cgi?query=0-619-21704-9&type=ISBN&location=10000&state=NJ&dispCurr=USD)
  3. A Nation Online: Entering the Broadband Age, U.S. Department of Commerce, Economics and Statistics Administration, Washington, DC, September 2004. https://www.esa.doc.gov/Reports/NationOnlineBroadband04.htm
  4. Digital Economy 2003, U.S. Department of Commerce, Economics and Statistics Administration, Washington, DC, December 2003. https://www.esa.doc.gov/2003.cfm
    5.

Students must complete a course project consisting of either researching a related Internet technology or E-Business issue or developing a prototype Web site for a real or fictional organization, and present their results on the Web. The project will have to be presented in class during the last scheduled meeting (November 30, 2005) and the project paper (if any) and presentation will have to be posted on the course's Blackboard forum. It is absolutely essential to start working on the course project as soon as possible. Every student is required to prepare a two page long proposal for the course project, and submit this proposal for instructor's evaluation by October 19, 2005. Additionally, each student must create a personal Web site that will be evaluated by the instructor.

The course is supported by the RAMS e-mailing list itb-list. The list membership is automatically synchronized with the current class roster. Make sure that your current e-mail address is available in the Rutgers online directory. To post a message to the list, e-mail it to

itb-list@rams.rutgers.edu

All the postings to this list are permanently archived and available from

http://rams.rutgers.edu/archive/archive.cgi

Please note that your postings should be appropriate for this course.

The course will utilize the Blackboard online facilities, which can be found at:

https://blackboard.newark.rutgers.edu/bin/common/course.pl?course_id=_20268_1

Make sure that your current e-mail address is stored in your Blackboard profile.

This class is based on the MBA elective entitled "Wired for the Technological Future", which has been offered since the fall of 1995. For examples of what students have done in these classes, take a look at the links below. Please keep in mind that some student accounts may have already been eliminated.

Fall 2004

https://blackboard.newark.rutgers.edu/bin/common/msg_list.pl?pk1=1106&sos_id_pk2=1

Fall 2003

https://blackboard.newark.rutgers.edu/bin/common/msg_list.pl?pk1=1104&sos_id_pk2=1

Fall 2002

https://blackboard.newark.rutgers.edu/bin/common/msg_list.pl?pk1=1102&sos_id_pk2=1

Fall 2000

http://accounting.rutgers.edu/raw/internet/itb/fall2000/

Spring 2000

http://accounting.rutgers.edu/raw/internet/itb/spring2000/

Fall 1999

http://accounting.rutgers.edu/raw/internet/itb/fall99/

Fall 1998

http://accounting.rutgers.edu/raw/internet/wired/fall98/

Fall 1997

http://accounting.rutgers.edu/raw/internet/wired/fall97/

Dial-up connection of home PCs to the Internet through Rutgers modems is supported by RUCS (Rutgers University Computing Services). Please follow their instructions at:

http://www.nbcs.rutgers.edu/online.html

or call the RUCS Information Center at (732) 445-2296.

Course Grading
10% Home page (personal Web site)
40% Course project
50% Final exam

Tentative List of Topics

    9/07/2005

  1. E-Commerce, Telecommunications, and Computer Networking: introduction to e-commerce; brief history of the Internet, global information infrastructure; transmission media, network hardware and topology, LANs and WANs.

    2. 9/14/2005

  2. Internetworking – How the Internet Works: packet switching, routers, protocol layering, Internet protocol (IP), transmission control protocol (TCP), IP addresses and domain names.

    3. 9/21/2005

  3. Basic Internet Services: client-server architecture of Internet services, electronic mail, file transfer (FTP), remote login (TELNET), network news, talk and chat, secure services and Secure SHell (SSH).

  4. World Wide Web: uniform resource locators (URL), hypertext-transfer protocol, Web browsers and servers, automated search on the Web.

    5. 9/28/2005

  5. Web Publishing - the Hypertext Revolution: hypertext markup language (HTML), creating your own WWW home page, multimedia on the Web (images, sound, and video).

  6. Advance Web Technologies – Interactivity on the Web: Server-side scripting using CGI, client-side scripting with JavaScript, JAVA – programming for the Internet age.

    7. 10/5/2005

  7. Information Security on the Internet: confidentiality, authentication and integrity of information, secret-key and public key cryptography, digital signatures, public key infrastructure and digital certificates.

    8. 10/12/2005

  8. Security of Networks and Internet Hosts: access control, packet filtering, firewalls, intrusion prevention and detection, viruses and worms.

    9. 10/19/2005

  9. Selling on the Web: creating business Web presence, hosting and e-commerce software, business models for selling, bitable goods, planning e-commerce implementation.

    COURSE PROJECT PROPOSAL IS DUE

    10. 10/26/2005

  10. Electronic Payment Systems: types of e-cash, micropayments, smart cards, secure electronic transactions (SET).

    11. 11/2/2005

  11. Buying and Auctions on the Web: E-commerce business models, supply chain management, enterprise resource planning, EDI, B2B software, auctions.

  12. Legal and Policy Issues of E-Business: jurisdiction, taxation, privacy, intellectual property, freedom of expression.

    13. 11/9/2005

  13. From Structural Markup to Semantics – the eXtensible Markup Language (XML)

  14. Web Services – Transactional Web and Globally Distributed Computing: WSDL, SOAP, UDDI.

    15. 11/16/2005

  15. Intelligent Agents: definition and technology, commercial products, the "softbot".

  16. E-business Intelligence: data mining in Cyberspace, data warehouses, machine learning, patterns and knowledge extraction.

    17. 11/22/2005

  17. Multimedia and MBone: the Internet multicasting backbone, streaming technology, virtual reality, video teleconferencing and tele-presence.

  18. Cooperative Ubiquitous Computing: whiteboards, Internet groupware, and information appliances.

    19. 11/30/2005

  19. Project Presentations

    20. 12/7/2005

  20. Final Exam